




OMS (Order Management System)
AntBuddy helps D2C businesses manage omnichannel orders on a centralized platform, integrating with POS systems such as KiotViet and Shopify; eCommerce websites such as Magento, WordPress, and CS-Cart; mobile apps; and the AntBuddy Zalo POS App.The system also integrates with an Omnichannel Contact Center, allowing staff to create orders directly from chats, phone calls, or livestream channels such as TikTok, Zalo, and Facebook.




Shipping Carriers, Payment Gateways, and E-invoices
Customer Profile
Contact Information, Lead Source, Tags, Membership Tier, Customer Segment, and Purchase History
Interaction History
Contact Information, Customer Source, Tags, Membership Tier, Customer Segment, and Purchase History
Order Status
Contact Information, Customer Source, Tags, Membership Tier, Customer Segments, and Purchase History


Build Direct-to-Customer (D2C) Sales Channels
Create Orders Directly from CRM, Web, Mobile
Staff can create orders directly while assisting customers through chat, phone calls, or other sales channels. Each order is linked to the customer profile, products, sales channel, and the assigned staff member.
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Create orders directly from CRM, web, or mobile.
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Link orders to customer profiles.
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Track the source of each order.
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Minimize manual switching between multiple systems.





Omnichannel Order Management
All orders from online and offline sales channels are centralized in a single management dashboard. Sales teams, customer service representatives, and managers can monitor order lists, order status, order value, sales channels, and assigned staff in one place.
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Centralized order list.
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Filter by date, status, sales channel, staff, branch, or campaign.
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Search by order ID, customer name, phone number, or email address.
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Reduce the risk of missing orders from multiple sales channels.


Link Orders to the 360° Customer Profile
Each order is linked to a unique customer profile that includes purchase history, interaction history, support tickets, tags, customer segments, and buying behavior. This gives staff a complete view of not only what customers have purchased, but also how they have interacted with the business before and after each purchase.
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Consolidate customer data from multiple channels into a single customer profile.
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View chat, call, support ticket, email, SMS, and order history.
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Deliver personalized customer consultations based on each customer's profile.
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Build a strong foundation for after-sales support and remarketing.





Payment, Shipping & E-Invoice Integration
AntBuddy supports order integration with POS systems, ERP systems, websites, mobile apps, and eCommerce platforms. Two-way synchronization keeps data consistent, eliminates duplicate data entry, and streamlines omnichannel sales operations.
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Synchronize orders with POS and ERP systems.
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Connect websites, mobile apps, eCommerce marketplaces, and retail systems.
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Sync order status across connected systems.
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Receive alerts for synchronization errors or orders requiring review.
Track Order Status Processing Progress
The Orders page helps teams track each stage of order processing from creation to completion. Managers can identify orders awaiting confirmation, delayed orders, or orders with issues for timely action.
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Track order status in real time.
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Assign responsible staff.
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Receive alerts for orders requiring attention.
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Monitor operational progress and quality.




Omnichannel Contact Center Integration
AntBuddy brings the contact center closer to your stores and connects order management with every customer touchpoint.
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Automatically place order confirmation calls.
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Personalize workflows for different customer segments.
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Send notifications via ZNS, SMS, or mobile apps.
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Create support tickets when post-order issues arise.


Integrate with the Zalo POS App
Connect with the AntBuddy Zalo POS App to drive direct-to-customer sales through a self-operated store model.
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Send promotions via ZNS, SMS, app push notifications, or email.
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Launch campaigns based on customer segments.
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Increase repeat sales with personalized product recommendations based on purchase history, buying frequency, and order value.
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Track campaign performance after delivery.





Integrate Tools & Analytics
Connect with reporting and big data analytics tools such as Power BI and Databricks.
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Analyze revenue by staff, sales channel, and campaign.
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Track purchase frequency and average order value.
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Measure customer return rates.
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Provide dashboards for managers and executives.
Built Around Direct-to-Customer Sales
Orders are the connection point between customer demand, sales consultations, payments, after-sales service, and revenue reporting. With centralized order management, businesses can process transactions more efficiently, gain deeper insights into customer purchasing behavior, and unlock new growth opportunities from existing customers.
Connect Sales with Customer Service
Every order comes with context: where the customer came from, what consultation they received, previous requests they made, and what follow-up support they need.
Built Around the AntBuddy
Zalo POS App
Orders from stores, POS systems, websites, mobile apps, social channels, and hotlines are unified into a single order management workflow.
Connect Data with Action
Building a unified customer management platform—acquiring new customers, enriching existing customer data, and enabling flexible e-commerce operations and reporting.
Connecting Operations with Reporting
Empowering every store to independently manage its digital operations.




System Integration
In-Store POS






